Inspired by culture and human behavior, we foster the connection between brands and people by creating meaningful stories and pushing the boundaries of imagination. We constantly renew ourselves in the search for new approaches and the symbiosis between tradition and the latest trends. Through written, visual, and sound form, we awaken emotions, make an impact, and connect people to brands on a deeper, human-to-human level.
We are a multidisciplinary content creation studio.
Observing the world around us guides our inspiration enabling us to create meaningful content that sparks the curiosity of inquisitive minds .
Behind the scenes of creation.
We implement a structured approach in four phases, culminating in the creation of relevant narratives and audio and/or visual components, intrinsically capable of engaging the target audience substantially.
Our content creation process takes its initial steps with detailed investigations and context analysis.
Utilizing methodologies such as trend research and indicator analysis, we anticipate possible, probable, and desirable futures, generating systemic knowledge that results in strategic decisions. This deep understanding of the focal themes is foundational for creating pertinent and impactful content, adeptly tailored to the target audience.
We ensure the development of content in alignment with strategic objectives.
Based on research and outlined goals, we strategize to foster a solid and unequivocal communication, in harmony with the brand identity. These approaches result in the preparation of conceptual sketches, mood boards, and the definition of tone and communication style permeating the final content—whether it's copywriting, videos, photography, or multimedia design. This process crystallizes the envisioned global outcome.
The metamorphosis of ideas into tangible formats comes to life, bestowing significance upon the planned narrative.
Whether in textual, video, photographic, or design formats, each content piece is produced under the strategic directives of the conceptualization phase, reflecting the brand essence. In this process, meticulous dedication at each phase ensures that all elements are carefully crafted and executed. The judicious selection of techniques, practices, and resources optimizes the quality and efficacy of the final product.
We proceed with sending, publishing, or sharing the produced content.
We implement pre-defined strategies from the conceptualization phase to ensure precise distribution to suitable audiences and channels, at opportune moments. When taking on the responsibility of dissemination, we resort to metrics and data analyses to evaluate the content's impact, refining the strategy for optimized results. The obtained feedback serves as a foundation for planning future projects and campaigns, fostering continual success for our clients.
Featured services
We create a variety of content to meet the specific needs of each project, which can be strategically combined or executed individually.
Video
Video holds a unique power to convey messages in an engaging and captivating manner, enabling brands to connect with their audience on a deeper and authentic level. By melding visual, auditory, and narrative elements, we craft compelling stories about products and services.
- Interviews and testimonials
- Brand stories
- Aerial footage
- Institutional videos
- Motion graphics and 2D and 3D animations
- Podcasts and live streaming
- Television programs
- Promotional and product demonstration
- Recipes and culinary content
- Transcription, translation and subtitling
- Tutorials, Explanatory, Educational, and F.A.Q.
- Travel and tourism
- Music videos and music-related content
Photography
With high-quality images and meticulous composition, photography establishes an immediate connection with the audience, evoking emotions and influencing purchasing decisions. Whether in advertisements, social media posts, websites, or promotional materials, photography is a potent tool for storytelling, message conveyance, and building a strong and distinctive visual identity for brands.
- Architecture and interior design
- Documentary and reportage
- Aerial footage
- Fashion and editorial
- Product photography
- Recipes and culinary content
- Corporate portraits
- Travel and tourism
Creativity
The synergy between creativity and strategic intelligence yields innovative ideas with relevant insights. By achieving this harmony, we craft results of significance, aligned with the objectives of each project.
- Case Studies
- Creative Consulting
- Copywriting
- Narrative creation
- Concept development
- Creative writing
- Scriptwriting
- Loyalty strategies
- Trend research
- Slogans and taglines
- Storytelling
Multimedia Design
Through the fusion of static or moving graphic elements, visual and auditory effects, as well as interactive experiences, we can transmit complex messages clearly and concisely. The multimedia design solutions we craft provide an engaging visual experience for diverse audiences, establishing a robust digital presence.
- Corporate Presentations
- E-book Development
- Digital Illustration Design
- Ícones e pictogramas infográficos
- Landing pages
- Motion design
- Newsletters and Informative bulletins
- Whitepapers
Social Media Management
El uso de las redes sociales se ha vuelto indispensable para la comunicación de empresas y marcas en la sociedad actual. Realizamos su gestión de manera estratégica y efectiva, combinando la experiencia en creación de contenido, análisis del mercado y público objetivo, y monitoreo de métricas y estadísticas.
- Brand and strategy analysis
- Profile creation and management
- Graphic design for social media and production of templates and models
- Editorial calendar development
- Advertising and campaign management
- Content and post management
- Employee training in social media management
- Trend monitoring
- Reports and performance analysis on social media
Customers
We have the privilege of working with everything from major brands to startups, entrepreneurs, or public organizations, always maintaining a personalized approach.
Founded in 2013 in Lisbon, Loop is an independent studio dedicated to creating relevant content for our times.
Communication has become more complex, requiring effective ways to engage and influence an increasingly connected audience.
At Loop, we are committed to continuously evolving to meet the unique needs of each project, using message, image, and sound creatively and effectively to tell stories that truly matter.
As we work in different countries around the world, we have the opportunity to integrate ourselves into an unparalleled cultural diversity, providing valuable exchanges of experiences and methods that nurture our vision and knowledge. We are firmly committed to inclusion, equality and diversity in all our relationships, establishing a solid foundation of respect and responsibility with our clients and team.
Each project is a new opportunity to bring together a carefully selected team, capable of successfully responding to that challenge. We believe that small, cohesive teams of specialists are the most effective in creating engaging stories. We strive to remain a small content creation studio, capable of giving full attention to each new project in a personalized way, working closely, quickly, and continuously.
Our work has allowed us to establish lasting relationships with brands that we are proud of, and we are excited to continue developing new projects, meeting new clients, and enjoying our work.
Creation for
various fields
of activity.
We undertake projects and have experience in creating content for companies, brands, and institutions across all three sectors of activity, with particular emphasis on some specific areas of expertise.
- Public administration
- Accommodation and catering
- Commerce
- Construction
- Consultancy
- Artistic creation
- Education
- Entertainment and performing arts
- Finance and insurance
- Food and beverage industry
- Wood, metallurgical, and chemical industry
- Pharmaceutical industry
- Textile industry
- Scientific research and development
- Production and distribution of energy
- Television programs
- Health and social action
- Technology and information services
- Transport and storage
Partners
Ana Marques is co-founder and studio manager of Loop Content Studio. She developed an early interest in culture and arts and graduated in audiovisual communication. In this area she developed the necessary skills for the organization, production and post-production of content creation projects.
Paulo Coutinho is co-founder and creative director of Loop Content Studio. He began his training in the field of marketing, communication and advertising and graduated in audiovisual communication, having established himself professionally as a creative director and film director of different contents for brands and television.
Together they founded Loop Content Studio, which is today the result of over 10 years of work, learning, challenges and successes.